Fashion
ASSC and Goodyear Rev Up for a New Motorsport-Inspired Collection
2025-07-24
This piece details the latest collaboration between streetwear brand Anti Social Social Club (ASSC) and tire manufacturing giant Goodyear, focusing on their new motorsport-themed apparel and accessories capsule. It highlights the fusion of their distinct brand identities and the collection's key design elements and release information.

Accelerate Your Style: ASSC and Goodyear's Dynamic Racing Revival!

A Continued Partnership: Fusing Streetwear with Racing Heritage

Anti Social Social Club (ASSC) and Goodyear have once again joined forces, bringing forth a new collection of apparel and accessories that draws heavily from the vibrant world of motorsport. This highly anticipated limited-edition capsule, which builds on their successful collaboration in October 2024, is set to be released on July 26. The collection seamlessly integrates ASSC’s distinct, often subversive, streetwear aesthetic with Goodyear’s storied legacy in competitive racing, incorporating emblematic symbols like the brand’s famous blimp and historical references to global race circuits.

Revving Up the Wardrobe: Key Apparel Pieces

The new line boasts a variety of prominent clothing items designed to capture the essence of high-speed racing. Among these are stylish racing jackets and an assortment of flag-grid patterned t-shirts and hoodies. These garments are prominently adorned with dynamic graphics, including depictions of single-seater race cars and distinctive branding inspired by tire treads. Notable highlights within the apparel selection include the \"Catch the Feeling\" series, which features designs referencing international racing venues, the \"Wet Tire\" tee, showcasing realistic tire texture motifs, and the \"Sparks\" hoodies, which incorporate visual effects of rear-end sparks and overlays of Goodyear Racing logos.

Beyond the Track: Essential Accessories

Complementing the apparel, the collection also puts a strong emphasis on a diverse range of accessories that reinforce the motorsport theme. Enthusiasts can look forward to racing gloves, a unique ashtray, a keychain detailed with various world flags, and a custom Zippo lighter. A particularly striking item is the \"Podium Cap,\" a hat elegantly trimmed with a wreath, echoing the ceremonial headwear seen in classic Formula 1 victory celebrations. These accessories round out the collection, offering fans a complete experience of motorsport-inspired fashion.

Exclusive Release Details and Pricing

This exclusive collection will be available in a comprehensive range of sizes, from XS to 2XL, ensuring a broad appeal. Prices for items within the capsule will vary, ranging from an accessible $20 to a maximum of $125 USD, making the collection attainable for a wide audience. Consumers will have the opportunity to purchase these items exclusively through ASSC’s official website, with the launch scheduled for 11:00 AM ET on July 26. Given the limited-edition nature of the collaboration, interested buyers are advised to act quickly to secure their desired pieces.

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