Land Rover is elevating vehicle customization to new heights by extending its exclusive SV Bespoke commissioning service to the Range Rover Sport. Previously reserved for the flagship Range Rover, this program now allows Sport owners to infuse their vehicles with a truly unique identity, moving far beyond the conventional limited palette and ushering in an era of unprecedented personalization.
In a significant development, the SV Bespoke program, which previously catered exclusively to the full-size Range Rover, has now been expanded to include the dynamic Range Rover Sport. This move addresses the growing demand for highly individualized luxury vehicles, offering discerning clients the opportunity to craft a vehicle that perfectly mirrors their personal style and preferences. The initial perception that Land Rover was primarily focusing on 'Black Edition' variants, with their light-absorbing finishes, is now dispelled by this broad expansion of color and material choices.
At the heart of the SV Bespoke experience are the global commissioning suites, with five new locations set to open this year, providing a dedicated space for clients to collaborate with design experts. Within these bespoke environments, customers gain access to an astonishing array of 230 distinct exterior paint colors. For those seeking even greater exclusivity, the 'Match to Sample' option stands out, enabling the creation of virtually any desired hue based on a physical sample provided by the client. This service transcends the traditional automotive color spectrum, allowing for an extraordinary level of tailored aesthetics.
Beyond the extensive color options, the SV Bespoke program offers a comprehensive suite of customization features for the Range Rover Sport. Clients can select from gloss, matte, or satin finishes for their chosen paintwork. Further exterior enhancements include contrasting roof and mirror cap colors, providing visually striking combinations, and the option for a partially exposed carbon fiber bonnet, adding a touch of sporty elegance. Inside the cabin, the personalization journey continues with up to 15 different upholstery color combinations, allowing for intricate and personalized interior design schemes. Bespoke embroidery, unique treadplates, and custom veneers for the dashboard and door panels further contribute to a truly individualistic interior.
This bespoke service is available for both the high-performance SV and the opulent Autobiography trims of the Range Rover Sport. To illustrate the vast possibilities, Land Rover has unveiled a specially modified SV model showcasing the program's potential. This demonstration vehicle features Indigo Gloss Paintwork accented by contrasting Narvik Black mirrors and roof, complemented by an exposed carbon bonnet and Champagne Gold Satin wheels. The interior boasts a sophisticated blend of Ebony and Lunar leather, accentuated with elements of forged carbon. This new offering empowers Range Rover Sport buyers to move beyond mass production and create a vehicle that is a direct reflection of their discerning taste and lifestyle.